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"This traffic light in Argentina doesn't

turn green unless everyone in a

motorcycle is wearing a helmet"

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“I find it is an amazing initiative

to avoid accidents”

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Flor Vigna was surprised

with the new traffic light technology

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“The idea is excellent. It prevents accidents”

In Argentina, 44% of the victims of traffic accident are young people on motorcycles

And 4 out of 10 do not wear a helmet.

To build awareness about the importance of the use of helmets,

we introduced the awareness traffic lights for Honda.

Every time the light turns red, it activates a facial recognition

system that detects motorcyclists who are circulating without a helmet.

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Prensa Semáforo Concientizador Honda
Prensa Semáforo Concientizador Honda
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@edgm1213

"Si así no es el futuro en mi país,

entonces no quiero un futuro"

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@susanamak0

"Increíble el futuro me encanta"

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@argento_oficial

"El futuro llegó"

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